Today, the “cyberclientes”, “internet customers” or “On-Line customers” want things quickly and safely. That is, if they’re going to make a purchase, they want to do at the same time they want, safely, smoothly and with a fast delivery service.
And here comes the big question!, Your website is ready to receive payments online???
If not, hurry, because it is losing money on every passing moment …
Moreover, if you think starting a business online, it’s time to think about how you will charge its customers interested in buying their products, otherwise you will lose much ground in the very beginning of your business …
How to charge for Internet?
There are two ways: On-Line (online) and Off-Line (not online). Both forms are valuable resources for you to collect online. Ideally, both types can offer its customers collection and facilitate the management of purchase.
Collections On-Line ”
To begin we will say that charges fees for Internet or online, are those where the customer makes the entire transaction without contacting anyone. It is therefore necessary to generate all the necessary confidence.
Charging Credit Card has two major advantages, firstly, we make shopping easier and gives our customers the assurance of receiving the requested product, otherwise they can demand the money back to the company that made the recovery on line. Moreover, You benefit from the “impulse buy”, and found that the user can purchase your product immediately. Another benefit for you is to reduce costs in billing and sales, to make the most of the process automatically.
Now, so you can charge with credit card you have two options:
1. Install your own secure platform for payment (payment gateway) that allows you to check and then debit the customer’s credit card a certain amount, safely. This system would require approximately 50,000 U $ D, plus the cost of maintenance, therefore, is recommended for companies that have high volumes of monthly billing.
2. Hiring a service online billing module in which the company that provides service serving as collector for the account and order you and transfers to a savings account, checking account via certified check or postal collections made, minus a commission for service. This is a system widely used by professionals, entrepreneurs and businesses, because it imposes no monthly fee and only charge a% per transaction (usually 5 or 6%) and build confidence in the users because they are
recognized worldwide. An example is: 2Checkout, who I will give details because I think an excellent choice:
2Checkout (http://www.2checkout.com):
- Need to pay 49 U $ D to register. Once canceled this amount, there are no monthly or annual charges for maintenance or other.
Other features:
- Charge a commission of 5.5% of the transaction plus U $ D 0.45 per transaction
- No waiting weeks to register. In just three steps, you are empowered to charge for internet
- No contract terms
- Simple structure and charge for you 24 hours a day, seven days a week
- Sell to anyone anywhere in the world!
- Billing System Support
- Instant Sales Notification
- It attaches to simple and complex webs
- 2CheckOut accepts online via the following Credit Cards: Visa, MasterCard, Discover, American Express, Diners Club, JCB and debit card with Visa and Mastercard
- Inluye management tools
- Provides security and protection, secure server (There are risks that you emptied the card)
- Fraud Protection: The system can also provide a secure server and digital certificates in real time verification of credit card.
The process is very simple, the client accesses a secure site where data enters credit card information 2CheckOut transmits encrypted credit card bank, which has the software to receive, “decode” and confirm the transaction. Bank sends confirmation back to 2CheckOut and thence to the Web Site, where the client receives the message of acceptance or otherwise of the operation.
2checkout will provide you with the money collected every 15 days by sending a check in dollars to your address. To be clear, if you have a U.S. bank account can deposit their money there.
For my part, I suggest you visit 2checkout and read the terms of use, as for example the company does not accept porn sites, sale of weapons, fireworks, alcohol, drugs and other such.
Collections Off-Line ”
Another way to receive payments through the scheme is off-line or offline. The disadvantage of this system is that the customer has to go somewhere to make the corresponding deposit, and in this way may be discouraged from making the purchase. Moreover, mistrust of sending money to a stranger is much greater than the payment by Credit Card. However, do not discard this option because the Credit Cards are not yet widely disseminated among the Hispanic population …
An excellent option for receiving payments off-line “is:
Western Union
Western Union has branches in over 180 countries worldwide, and multiple offices by country.
The advantage is that sending and receiving money is almost instantaneous.
His biggest drawback is that commissions are much higher than other payment methods.
